Tayto Snacks


Ireland's leading snack-food

About Us

Tayto Snacks is Ireland’s largest producer of crisps and snacks, with a powerhouse of iconic brands including popular household names such as Tayto, Hunky Dorys, King, KP Nuts and Pom-Bear.


Our Vision

To create moments of happiness, one snack at a time. 
Our Snacks, Our People, Your Moments!


Our Story

What we now know as Tayto Snacks, has a rich history of entrepreneurship, quality, innovation and customer service that have made our brands part of the fabric of Ireland and market leaders in their categories.


1954 The Tayto brand was established by Joe ‘Spud’ Murphy on Moore Street in Dublin City.

1962 Regional sales increased and distribution of Tayto was set up in the Cork, Limerick and Galway areas.

1974 The first merchandisers were hired by Tayto to merchandise the crisps in stores.

1976 Six more merchandisers were hired by Tayto to meet the growing demand.

1983 The company was acquired by Raymond Coyle and renamed to Largo Foods.

1984 Cottage Crisps brand was launched.

1986 The Perri brand was acquired.

1993 Hunky Dorys is developed and launched, since becoming Ireland’s favourite crinkle cut crisp*

1996 Sam Spudz Snack Foods was acquired.

2006 Largo Foods acquired Tayto, The Original Irish Crisp*

2007 Intersnack invests in Largo Foods.

2010 Tayto Park opens in Co. Meath.

2015 KP Ireland is acquired by Largo Foods.

2016 Velvet Crunch is launched.

2019 The company is renamed to Tayto Snacks in recognition of our flagship Tayto brand.


Tayto Snacks is the leading snack-food manufacturer and distributor in Ireland buying 10% of the national potato crop and employing 500 people based at its’ factory in Ashbourne, Co Meath.