Hula Hoops officially announced a three-year extension to its partnership with Basketball Ireland. To tie-in with the announcement Hula Hoops launched Ireland’s very first #HulaHoops3x3 championship in Dundrum Town Centre on May 12th. 3x3 basketball is an exciting and fast paced version of basketball which has been added to the schedule of events at the 2020 Tokyo Olympics.
The championship took place on a specially constructed court with tiered seating for the fans and players alike. The nation’s top men’s and women’s Super League teams competed to become the #HulaHoops3x3 champions. UCC Glanmire and DCU Saints were victorious on the day and received their €2,000 prize money as well as their Hula Hoops cups. The event was streamed live on the Basketball Ireland YouTube page and was viewed by a massive 16,000 fans. Hula Hoops is looking forward to growing participation in Irish basketball over the coming years through more fun and engaging competitions and events.